Three Reasons to Require Verified Opt-In for your Email Newsletter

Your email list is the lifeblood of online fundraising. It’s one of the most effective tools for converting and retaining donors, growing your volunteer base, and for staying top-of-mind with your supporters. But to get the best result from your email newsletter, list quality is essential. And by list quality, I mean people who have…

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Simple Donation Page Tips for Giving Tuesday and Year-End Fundraising

According to the last few years of giving trends, most of your supporters will give between Thanksgiving and December 31st. You might see these same trends in your own donor database. To take advantage of this crucial time, many nonprofits are reviewing and tweaking their donation pages. Here are a few donation page tips to help improve…

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Crowdfunding and Peer-to-Peer: Key Differences You Need To Know

What are the key differences between crowdfunding and peer-to-peer campaigns? Both might seem similar, they can serve your nonprofit in different ways. Here are the three biggest questions you should ask yourself when deciding between crowdfunding or peer-to-peer fundraising: What are your goals? Is now the right time? How can I effectively use these methods?…

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3 Ways to Make a Lasting Impression with First-Time Donors

According to the Fundraising Effectiveness Project, most first-time donors never come back to make a second gift. Nonprofits as a whole are losing 57% of their donors every single year. And 71% of first-time donors never return! Any fundraising professional will tell you that retaining existing donors costs less than acquiring new donors. The quickest and surest way…

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How Many of Your Donors Use Facebook? Here’s Your Answer!

If you’ve ever wondered how many of your donors, subscribers, and volunteers use Facebook, this step-by-step blog post will show you exactly how to find out. Don’t assume that all your supporters use Facebook You already know that there are over 2 billion people using Facebook and that over 53% of Americans login every day….

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